Amazon is one of the most popular eCommerce platforms with arguably the most substantial customer base worldwide. Selling Amazon bundles can come with various opportunities like increased average order values, reduced shipping costs, more unique ASINs reducing the competition, and better liquidation of slow-moving inventory without a margin loss.

However, the benefits of selling amazon bundles demand you to put extra effort into understanding the nitty-gritty of the framework. This article lays out a guideline in dos and don’ts format to help you identify the most crucial elements while dealing with amazon bundles.

Amazon product bundling – What you can do

#1: Follow the official guidelines:

Follow the official guidelines from Amazon strictly. In case of any dispute or issue, you can revert back to the guidelines and be on the safe side of the harbor.

#2: Avoid BMVD bundling:

You should avoid bundling products within the Books, Music, Video, DVD, or Games categories as they are by default not allowed. Nevertheless, you can add these products as secondary/ complementary pieces within another bundle.

#3: Read the ASIN Creation Policy:

Carefully go through the ASIN creation policy as Amazon makes it mandatory to create a new ASIN for bundling. Every new product must contain a unique identifier. So, perform this action carefully.

#4: Be specific about your bundle’s content:

Always opt for writing a concise yet complete product description for every single product in your bundle. If must clearly state what gets included and what does not. Focus on those points which your customer might be looking for in a product.

#5: Unbundling is a choice:

If you find out a single product in your bundle has the ability to be more profitable while sold separately, you must unbundle it. Inform your fulfillment partner to break down your bundles so that you can have a better available inventory for sale.

#6: More return cost:

If one product makes the consumer unsatisfied, you are bound to carry the bundle back. In this situation, ensure that the warranty or service plans cover the bundle entirely. Moreover, rope in the shipping cost for both paths. If the customer sends the bundle back, the whole process costs significantly more.

#7: Devise a fulfillment plan:

Before listing your bundle for sale, you should kit products for fulfillment. Whether you use an FBA prep specialist or prefer to outsource your product fulfillment to an SFP-designated partner, labor costs will have considerable influence on the process. So, have a fulfillment plan in position, as the products won’t get bundled without any labor.

What not to do in product bundling

#1: Sell without authorization:

Do not attempt to sell a product without getting a proper license from the brand. Always get consent before selling products from another brand. If you build a bundle that includes products from competing manufacturers, you will be an easy target for any legal action. So, do not ignore this advice to avoid legal trouble.

#2: Categorizing incorrectly:

Typically, the bundle falls into the product’s category with the most expensive single ASIN. So, this should be a straightforward step for you. The only exception will be if the item with the highest price is from the BMVD category. In this case, assign the category of the next highest-priced item to the entire bundle.

#3: Considering kits or Multipacks with bundles:

Do not mistakenly consider a pre-packaged kit or multipack to be a bundle. It can sometimes be challenging to identify which one is a kit and which one is not. Because kits get specified with a single ASIN/UPC, it sells as a single product and not a bundle.

#4: Including generic items in a bundle:

While selling your products under a private label brand identity, you must register your brand with Amazon in the very beginning. This way, you can dissuade competitors from damaging your account. This approach will also save you from getting your bundle listed as generic.

Wrapping up

Selling products on Amazon can be exasperating if you don’t follow the guidelines properly. With bundling, the challenges increase with the nuances of the rules. However, if you have a stack of valuable products that can steal your audience, bundling can be an excellent method for better sales.

Why are you shopping for your auto shop management software? It’s either you are not satisfied with your current software, or you have outgrown it. Are you wondering where you can get the best fit software? There are many new features in different software. The concern arises when the current software fails to scale up with the growing business.

Every auto repair shop aims to grow. It aims to get potential audiences and change them into profitable clients. To expand your facilities and add more locations, you need excellent software. It should be able to grow with your business needs. You need to look for these three vital features to enable your business to grow.

1. Seamless integration of the back office and the front office data and operations

Many auto repair shops have their front-end and back-end operations as diverse systems. The two are in separate systems that run differently. Front-end operations have the point-of-sale client interaction, and there is no interaction with the back-end operations in a business. The back-end stores help in inventory and bookkeeping data. You will never get real-time data when you use two separate systems to pass the data back and forth in your shop.

Such a situation makes managers unable to control every aspect of the business. They can’t control the following:

• Inventory
• Point of sale
• Accounts payable
• Accounts receivable
• Marketing
• Analytics
• Business intelligence

You need a fully integrated program in your business. The front-end features should be able to read the back-end data features. You will know each client’s profitability. You will also know your recommendations and the services clients’ vehicles need.

Such software with an all-in-one platform is essential if you add additional locations. 

2. Improve the gross profit

It’s not easy to make the business more profitable. The auto repair shop business is dynamic, with many diverse moving parts. The auto repair program needs to offer more than the point of sale and merely print invoices and quotes. Despite the number of stores you have, you need a comprehensive management system. It will help to optimize the business performance. It also needs to offer an efficient and refined management process. It needs to boost business revenue.

The program needs to try and automate your declined marketing services. It should allow service writers to recall the services a client refused on their last visit. They should use this data to upsell and prepare quotes for the client. The program should also boost ticket value. Suggest some intervals for vehicle turnups and replacements of consumable items. The consumable items can be brake fluid, oil, power steering fluid, and battery. Allow your team to cross-sell the routine maintenance service to clients.

3. Offer the most excellent client experience

You need to empower buyers when they come to service their cars. Get software that will fully fulfill the needs of all clients to satisfaction. Your business will grow if your clients get satisfied each time, they visit your auto shop.